Nottingham Insight

Mosaic and customer insight

Introduction

The Customer Insight pages provide a better understanding of who our customers are. We currently use Experian’s Mosaic product. If you are new to Mosaic please visit Experian's "What is Mosaic?" page.

We have produced profiles for the populations of Nottingham City and Nottinghamshire. We know our customers are increasingly diverse in their needs. A better understanding of our customers will help target and improve our services.

Please use the Mosaic Groups and Types page to find out the likely characteristics of your customers.

Please use the Mosaic Area Profiles to find out the profile of customers in your area.

 

 

If you would like to find out more please contact:

Information and Rights team                                                      
Nottingham City Council
Loxley House
NG2 3NG

0115 8763989
gi@nottinghamcity.gov.uk